In the recent article by Viva Sarah Press, explains how Fringfy's new travel app that lets "Aim your phone at a landmark to learn all about it".  In her article, Viva describes how a small group of retired Israel Air Force officers who developed an app in Yokneam that is already starting to change the face of tourism in Tel-Aviv and San Francisco, are now looking to both expand into other cities and to start changing the real estate market.